Minseok Lee

Coway / Water purifier concept

Water Purifier

Everyday water. Made simple.

Three Coway water purifiers viewed from above on a gray studio surface.

01 / Research

It starts with
the everyday.

Water should feel trustworthy01 / Trust
Access should feel effortless02 / Use
Upkeep should feel clear03 / Care
The design direction

Make trust
tangible.

Three Coway purifier finishes with aqua filter cartridges and a white Coway wordmark in a dark studio.
Three finishes / one considered form
02 / Exploration

From access to everyday use.

Original hand-drawn explorations of shared water stations, wall-mounted filters, and countertop dispensers.
Original hand-drawn concept sketches02 / 06
03 / System

Easy to maintain.

Close-up of an exposed aqua filter cartridge within the purifier housing.
Exposed filter access / easy replacement
Four-stage filtration / conceptual water path03 / 06
04 / Interaction

A clear daily ritual.

Close-up of the Coway display, filter indicators, and dispensing spout.
Display / filter status and dispensing04 / 06
Close-up of the stainless steel slotted drainage tray in the recessed dispensing bay.
Drainage tray / stainless steel detail
Assembly / Exploded view

A look inside.

The housing, cover, and four filter cartridges, separated to reveal how they fit together.

Coway exploded assembly: bodyCoway exploded assembly: holderCoway exploded assembly: filtersCoway exploded assembly: lid
05 / Model details

A closer look.

Click a numbered circleto reveal the detail.

06 / Color, material & finish

A finish for your space.

Explore the palette

Three finishes. One form.

Select a swatch to take a closer look.

Shell / ABS plasticFilter accents / AquaTray / Stainless steel
CMF / Filter palette

One gradient. Four distinct stages.

A water-inspired gradient connects the four stages, while distinct shades make each cartridge easy to identify.

  1. 01 / White
  2. 02 / Aqua
  3. 03 / Deep teal
  4. 04 / Mint
Four filter cartridges in white, aqua, deep teal, and mint, shown from left to right.
07 / Context

At home in the kitchen.

The Coway purifier beside a sink in a dark kitchen.
Coway Water Purifier07 / 07
Independent student conceptResearch visuals are conceptual AI studies